Helping build retail experiences that get people off the couch and back into the store.

The Collective

The Collective is made up of a carefully chosen, treasured reservoir of talent, partners and harbingers - each reinforcing our favorite insight from Steve Jobs: “You have to start with the customer experience and work backwards to the technology.” Everyone inside The HighStreet Collective understands and preaches this philosophy.


Some people collect coins, or stamps, or cigar box guitars (yes, they’re a thing). We collect people. Awesome people. People that we have worked with in past lives. People who perform. People who are empathetic. People we trust. People who understand retail, technology and customer experience.


Having been in the trenches of retail for decades, we know the key strengths of different service providers. While we remain “tech agnostic” (not married to any one service provider), we do make recommendations based on what we know will be the best solution for our clients.


HighStreet Collective “Harbingers” are a diverse group of neuroscientists, futurists, makers, teachers, shoppers, and retail veterans who help HighStreet and our clients better understand what’s going on in the world, in the industry, and inside the mind of the shopper.