Archive for March 2018

Orbiting the GAFA Galaxy and the Four Superpowers

The role of digital signage in consumer-facing verticals such as retail and hospitality continues to undergo a transformation. What began as something of a curiosity and became a valued commodity has transitioned into something grander for consumer-facing businesses: An essential platform of engagement in the broader customer experience ecosystem. The upcoming Digital Signage Expo will…

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How to Break Through the Dogma and Embrace the New Retail Reality

In Store Shopping Experience

The short-sighted strategy rarely works in life. In the case of brick-and-mortar retail, the ability to look long-term may very well make the difference between surviving and not surviving. A successful long-term vision also requires a certain amount of risk. It means being assertive yet thoughtful, and signaling a sea-change  from the top down in…

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Pivot Your Pitch to Win with Customer Experience Solutions

Pivot Your Pitch to Win with Customer Experience Solutions

The idea that “Retail isn’t dead, it needs a revival” is both affecting and true. With brick and mortar accounting for more than 90 percent of retail sales in Q4 2017, it’s clear that there is plenty of opportunity for these businesses to thrive and not just fade away. The challenges brick and mortar face…

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