Industry Article
Forbes: Retailers Told To Forget Social Media. Experts Take Issue.
“There are SO many factors that make this blanket statement irrelevant to many,” wrote Laura Davis-Taylor, co-founder of HighStreet Collective. “Certain categories — like beauty and fashion — are killing it via social media channels.” See the entire Forbes article here.
Read MoreExtracting Interaction From Digital Signage
According to research firm Markets and Markets, the digital out-of-home market will be worth $26.21 billion by 2023. Retail and hospitality are the main players in this commercial vertical, and the firm predicts that North America will dominate this market due to its early adoption of the latest display technology. Laura and Ed discuss how…
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