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ICX Summit: The Last Word on ICX: Millennials Speak for Themselves

ICX Millennial Summit
July 7, 2017 | Ed King |

There has been a lot of talk about millennials. Maybe now it’s time to listen to them instead. To this end, we’re bringing in a panel of experts on millennials (i.e., millennials themselves) to speak their mind. A “town hall” moderator will test our assumptions about what this new generation of young adults really wants from a customer experience perspective. Expect to be surprised — and to leave this final summit session with plenty to think about on the way home. Moderated by Ed King.

 

Ed King

Ed is on a lifelong journey of understanding human behavior, and what better canvas to hone his skill than customer experiences. A natural storyteller, Ed approaches each retail experience challenge like telling a story — start with an inviting physical environment, engage the shopper’s secret hidden desires and overcome the shopper’s challenge with an emotion-focused solution.