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Q4 Holiday Edition of the Retail Innovation Radar Report Released + Bonus Webinar

HighStreet_Retail_Innovation_Radar_Report_Holiday_2018

As retailers look to lure and wow shoppers this Holiday season, there are a handful of expectations that shoppers bring with them:

  1. Giving you my money should be easy
  2. Make my visit worth the drive
  3. Only show products for me
  4. I still want human contact

In this issue of the Retail Innovation Radar Report™, you’ll discover some in-store tech and retail case studies that will help you deliver on these ever-heightening shopper expectations. 

This quarter (Q4, 2018), frictionless payment takes a huge leap (+0.9) thanks to Amazon Go and all of the other retailers who are experimenting with cashierless stores (page 17). Face[Note] tempts the brave by transparently taking in-store selfies of customers in exchange for a discount, and sees an opt-in rate of 7.8% (page 15). NEC ushers in a new era of digital signage, bringing the personalization front and center (page 10). The constant drive for human contact gets a nod thanks to WAAS (wayfinding as a service), as startup Cartogram looks to transcend simple GPS in getting people off the couch and to the right shelf (page 11).

Download the report for FREE and see the bonus webinar here.

Ed King

Ed is on a lifelong journey of understanding human behavior, and what better canvas to hone his skill than customer experiences. A natural storyteller, Ed approaches each retail experience challenge like telling a story — start with an inviting physical environment, engage the shopper’s secret hidden desires and overcome the shopper’s challenge with an emotion-focused solution.